Richard Charter. Vice President, Europe and Asia Pacific MedTech Market Access. Richard has over 15 years of experience in financial and health economics. He was the former head of market access and pricing at a major MedTech company, and has worked on projects across multiple care delivery settings and therapeutic areas. Richard has focused on evidence requirements, payer engagement and value based healthcare. He is past-chair of the MedTech Europe Evidence & Payers Working Group, and was grant provider to the initial MedTech Europe Value-Based Procurement Working Group. He is currently the co-chair of the ISPOR Medical Device Special Interest Group, Chairperson of the MedTech Europe Evidence & Payers Working Group, and the industry Advisor to the EU funded Horizon 2020 COMED initiative on cost and outcomes measurement for medical devices. Richard graduated from SDA Bocconi where he obtained a Master’s degree in Healthcare management, Economics and Policy. Richard has also completed the Harvard Business School Intensive Course on Value Based Healthcare, and has successfully helped guide various Market Access and Value Based Healthcare (VBHC) pilot projects around Europe.